The Leveraged Expert

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June 26, 2026

The AI Team That Builds Your Offer, Writes the Copy, and Launches It For You

I used to pay a small army to launch a single offer. Marketing and tech payroll north of $50,000 a month, six figures a month on ads. Now I do the whole thing by talking. Let me show you what that actually looks like.

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June 19, 2026

How I Turned My Agents Into People Who Actually Do Things

For a while, the smartest thing in my business was waiting on me to copy and paste.

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June 12, 2026

AI Content Has No Soul Unless You Put It There

The first draft is only the starting point. The soul shows up when you argue with it, reshape it, and save the lessons for next time.

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June 5, 2026

Your AI Agent Is Only As Smart As The Brain You Give It

The six files I'd build before touching any AI tool... and why your business brain should outlive every one of them.

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May 29, 2026

I Don't Care Which AI Agent Wins Anymore

Yesterday Anthropic shipped a better model. My business didn't blink.

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May 22, 2026

Build Your First AI Marketing Assistant With Hermes Agent

The setup is the easy part. The context is the part everyone skips.

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May 15, 2026

The One-Day Hermes Workflow I'd Build If I Were Starting Over

One agent. One content workflow. One day to set it up.

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May 8, 2026

13 Weeks With My AI Team... Here's What I'd Do Differently

A field report on what worked, what broke, and the one tool I'd start with if I were building from scratch today.

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May 2, 2026

Two Posts. Same Day. Wildly Different Worlds.

(And Why I'm Building Something For The Second Camp)

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