The Leveraged Expert

Weekly AI & Growth Insights

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Six forms of business leverage, how they work together, and where I'd start if I were the one doing everything.

Rick asked how I publish a newsletter like this. The answer starts with 418 subscribers and $28,697 in six weeks.

I'm writing this inside Hermes. Awkward... because I'm about to tell you to start with Grok Bot.

Claude got me busted on WhatsApp.

I spent 20 minutes on LinkedIn and watched a room full of robots congratulate each other for being authentic.

Video OS handles the timelines, clips, captions, voice, and visuals while I tell it what I want.

You installed it. It said hello. Here's what to give it next... with the exact words to start each job.

For months I could watch the exact moment I lost someone. It was always right around "okay, now open your terminal."

The disruption you're watching for won't arrive as a competitor. It'll arrive as a software update. Here's how much time you've actually got.

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