Every Letter
All 43 issues of The Leveraged Expert Letter, grouped by topic.
AI That Sounds Like You
- 13 Tells Your Content Reeks of AI
I spent 20 minutes on LinkedIn and watched a room full of robots congratulate each other for being authentic.
- AI Content Has No Soul Unless You Put It There
The first draft is only the starting point. The soul shows up when you argue with it, reshape it, and save the lessons for next time.
- How a 60-Minute AI Draft Outperformed My Best Sales Copy
It started on the porcelain throne. Best sales copy I wrote this year.
- How To Make AI Write Exactly Like You
(Instead of Sounding Like All The Other AI-Generated BS Out There)
Building Your AI Team
- Nice Talking to Your Machine
Claude got me busted on WhatsApp.
- 9 Jobs to Hand Your New AI Agent This Weekend
You installed it. It said hello. Here's what to give it next... with the exact words to start each job.
- The Most Powerful AI Agent Just Got Stupid Easy
For months I could watch the exact moment I lost someone. It was always right around "okay, now open your terminal."
- How I Turned My Agents Into People Who Actually Do Things
For a while, the smartest thing in my business was waiting on me to copy and paste.
- Your AI Agent Is Only As Smart As The Brain You Give It
The six files I'd build before touching any AI tool... and why your business brain should outlive every one of them.
- I Don't Care Which AI Agent Wins Anymore
Yesterday Anthropic shipped a better model. My business didn't blink.
- Build Your First AI Marketing Assistant With Hermes Agent
The setup is the easy part. The context is the part everyone skips.
- The One-Day Hermes Workflow I'd Build If I Were Starting Over
One agent. One content workflow. One day to set it up.
- 13 Weeks With My AI Team... Here's What I'd Do Differently
A field report on what worked, what broke, and the one tool I'd start with if I were building from scratch today.
- Stop Asking AI Questions. Start Giving It a Job.
(How My AI Team Runs the Whole Content Pipeline)
- Here's Exactly How To Start Building Your AI Team
("Hire" These 3 AI Team Members to Run Your Content Flywheel)
- I Spent 45 Hours Building an AI COO
(Here's What Nobody Tells You)
- I Built a Self-Healing AI Team That Runs My Business While I Sleep
(Here's the Full System)
The Content Factory
- I Make Videos by Talking to Claude on My Phone
Video OS handles the timelines, clips, captions, voice, and visuals while I tell it what I want.
- How to Create Graphics With AI That Actually Grow Your Audience
(And convert your audience into leads and sales)
- How To Set Up Your AI Agent Content Factory
(Without losing your soul and contributing to the AI Slopfest)
- How I Turn 1 Newsletter Into 30 Days of Content
(In 15 Minutes)
- How I Create a 2,500-Word Newsletter in 20 Minutes
(My Exact 5-Step Workflow)
- How a 45-Minute Recording Replaced My Six-Figure Content Operation
I talked. AI listened. Everything changed.
- Your Content Is a Qualification System
(Not a Popularity Contest)
- How To Turn 10 Minutes of Content Into Qualified Buyers
The owner looked at me and asked: "What do you think the point of a business is?"
Building With AI
- I Built Last Night's Webinar in 3½ Hours. Funnel, Emails, Slides, All of It.
The five phases behind every six- and seven-figure webinar I've ever run, and the AI system that built my latest one in an afternoon.
- The AI Team That Builds Your Offer, Writes the Copy, and Launches It For You
I used to pay a small army to launch a single offer. Marketing and tech payroll north of $50,000 a month, six figures a month on ads. Now I do the whole thing by talking. Let me show you what that actually looks like.
- $5,500 And A Month Of My Life For A Website. Last Week I Built Four In An Hour.
But only if you feed the AI the right file first... here's the one I use (free)
- I Built a Lead Magnet App in Under 3 Hours With My AI Team
(Full build process and demo included)
The Leveraged Business
- You're Not Behind. That's the Problem.
The disruption you're watching for won't arrive as a competitor. It'll arrive as a software update. Here's how much time you've actually got.
- The Million-Dollar Junk Drawer
Why people mailed in checks years after the twenty-page sales letter hit the landfill.
- Two Posts. Same Day. Wildly Different Worlds.
(And Why I'm Building Something For The Second Camp)
- I Ran My Business From My Phone.
(You Can Too.)
- It's the End of the World as We Know It
(And I Feel Fine. Well, Mostly.)
- Honest Results from 4 Weeks in Cabo
(1-2 hours of work per day. Here's the report card.)
- The 4-Hour Workday
(I Had Breakfast With Tim Ferriss. Here's the Question I Was Too Polite to Ask)
- My $100 Million Framework
(And The $1,000 Gamble That Started It All)
- From Zero to $28,697 in 6 Weeks (With Just One Hour Per Day)
The complete AI-powered solo business playbook for 2026
- What's Actually Working (And What Isn't) In My Solo Creator Business
(Field Report)
- The Most Valuable Skill You'll Ever Learn
Most entrepreneurs are creating content for people who will never buy from them.
- How I'm Building My Next Million-Dollar Business With Zero Employees
From the Hustle Zone to the Freedom Zone, by design
- Most Million-Dollar Businesses Are Expensive Prisons
(Here's How to Escape)
- Welcome to the Journey
Here's What to Expect Next